More selected projects

GOOGLE 2023 & 2024: GROUP CREATIVE DIRECTOR — "GOOGLE POD" 
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- Gmail - Led the pitch & creative that won our agency's first TV & social spot.
- 3P Wearables - Creative direction for Google's Retail Brand Guidelines, plus guided "branded house" strategy (Fitbit/Wearables). 
- Google physical retail & eCommerce - NPI, Campaign, & Brand oversight.

- Helped win Google's ATL & BTL Content retainer — led and hired a team for art direction.
- Google Chrome - Design System pitch, & augmented UX/Visual team.
- Google Cloud - Led design systems UX/Product team


Role: Group Creative Director & DEPT Partner

BRANDING "SWITCHERS" - KICKED OFF THE INITIAL STAGES: CREATIVE DIRECTION & STRATEGY

GOOGLE DEVICES & SERVICES LAUNCH 

ORGANICALLY GREW OUR OMNI-CHANNEL CONTENT TEAM (RETAIL, 3P, BTL PROJECT RETAINER),