SPOTIFY PREMIUM CAMPAIGNS

Spotify BTL Campaigns: Translations for 11+ global markets, which means Premium campaigns must rely heavily on imagery. Thousands of assets for 16+ markets and designing for awkward and small space constraints. Multiple visual refreshes per campaign are required in order for business performance goals to be met & surpassed. 
  
Duo 2019: Launched February 2019 in non-US markets (test).
Holiday 2018: Designed and produced in 2 weeks.
Valentine's 2018: Concept to nod to one of Spotify's business drivers—their curated playlists.


Role: Global Design Director — leading BTL team, agencies, and vendors.

DUO 2019 CAMPAIGN - WIP

VALENTINE'S CAMPAIGN

HOLIDAY 2018 CAMPAIGN